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Announcement

Xbox launches XP division for film, TV and experiences beyond games

Xbox says Mojang president Kayleen Walters will lead XP, which brings existing work across film, products and live events together.

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Matthew BallMB
The VergeTV
9 Sources, 1d ago, first seen 1d ago

TLDR

Xbox says XP brings its work in film and TV, consumer products, live experiences and partnerships into one division to expand its game franchises beyond play. Kayleen Walters is moving from Mojang to lead XP. In its October 8 announcement, Xbox said Maria Angelidou-Smith would succeed her as Mojang and Minecraft CEO, starting October 19.

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1.3M

9 Sources, first seen 1d ago

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Combined views

1.3M

9 Sources, first seen 1d ago

30.1K likes1.8K comments2.1K saves2.9K reposts

Xbox is putting its work beyond video games under a new division called XP, a play on Experience Points. The company says the unit brings together capabilities already spread across different teams, while games will remain at the center of its franchises.

Featured Source

XP has four investment areas: Pictures for film and television adaptations, Products for licensing and merchandise, Places for broadcasts, live events and location-based experiences, and Partnerships for creators, sponsors and brands.

Kayleen Walters is moving from Mojang to become XP’s president. Xbox’s leadership announcement says former Reddit chief product officer Maria Angelidou-Smith will take over as CEO of Mojang and Minecraft on Oct. 19.

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Sentiment

Positive——Negative

Summary

Not enough discussion yet.

No sentiment analysis available yet.

Useful Links

XBOX Wire

Introducing XP

XBOX Wire

New Leadership Appointments and XBOX Division

The Hollywood Reporter

Xbox Forms New Division Focused on Film and TV Adaptations

Related Videos

  • Xbox XP Announced - Everything You Need To KnowDestin · YouTube

Useful Links

XBOX Wire

Introducing XP

XBOX Wire

New Leadership Appointments and XBOX Division

The Hollywood Reporter

Xbox Forms New Division Focused on Film and TV Adaptations

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20 Sources

XBOX WireNew Leadership Appointments and XBOX Division1d
The VergeXbox is launching a new film and TV division1d
PC GamerAs it lays off developers and closes studios, Xbox gets into the movie business1d
HotHardwareXbox Goes Beyond Games With XP, A New Entertainment Powerhouse1d
WccftechXbox Debuts XP, a New Division to Take Its Franchises Beyond Games, as Mojang Gets a New CEO1d
Thurrott.comXbox Creates New 'XP' Division Focused on Movies, TV, Live Events, and Partnerships1d
The Hollywood ReporterXbox Forms New Division Focused on Film and TV Adaptations1d
VarietyXbox Sets New Division for Film and TV, Consumer Products and Experiences Led by ‘Minecraft’ Studio Chief Kayleen Walters1d
Tech4GamersXbox Introduces Entirely New Division To Push First-Party IPs Forward1d
DayOneHeadlines | Xbox XP Division Announced1d
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    20 Sources

    XBOX WireNew Leadership Appointments and XBOX Division1d
    The VergeXbox is launching a new film and TV division1d
    PC GamerAs it lays off developers and closes studios, Xbox gets into the movie business1d
    HotHardwareXbox Goes Beyond Games With XP, A New Entertainment Powerhouse1d
    WccftechXbox Debuts XP, a New Division to Take Its Franchises Beyond Games, as Mojang Gets a New CEO1d
    Thurrott.comXbox Creates New 'XP' Division Focused on Movies, TV, Live Events, and Partnerships1d
    The Hollywood ReporterXbox Forms New Division Focused on Film and TV Adaptations1d
    VarietyXbox Sets New Division for Film and TV, Consumer Products and Experiences Led by ‘Minecraft’ Studio Chief Kayleen Walters1d
    Tech4GamersXbox Introduces Entirely New Division To Push First-Party IPs Forward1d
    DayOneHeadlines | Xbox XP Division Announced1d
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